Spreaker

spreaker_on-airSpreaker is a phenomenal podcasting tool that I’ve been telling people about ever since it launched.  I’ve been impressed as heck with its easy-to-use interface and it is my go-to recommendation for anyone who plans to launch an audio program/radio show/podcast.

One of the best ways to position yourself as an expert in any field is to produce content that showcases your knowledge and provides value to your field of prospects. The best way to do that is with a blog. The second best way to do that is with either an audio or video podcast. All three have very specific benefits, and I recommend using an integrated approach that utilizes all three tools — but for now let’s just talk about an audio program and how Spreaker is one of the easiest ways to ship that program.

Why podcast?

Audio is quickly executed anywhere, anytime (especially with the mobile Spreaker apps for iPhone, Android, and Spreaker DJ for iPad!) You don’t have to worry about a studio or green screen or if your office in the background looks like a mess. Just sit down somewhere relatively quiet and hit RECORD. Actually, it doesn’t even have to be that quiet — I did a test demonstration with a traditional Radio professional who doubted the quality of the app and using an iPhone’s microphone to record. We tested it in a loud and crowded bar, sitting right next to a blaring jukebox — and it sounded GREAT.  She was convinced, and you will be too!

Audio is easy to consume while multi-tasking. Your audience can listen to audio while working, working-out, or on the road. That’s a big benefit over blogging and video which demands the full attention of the reader’s or viewer’s eyes.

Podcast subscriptions via RSS feeds make it easy for interested followers to keep up with each episode you publish, and audio links are easy for them to share, download, or embed in social media and blogs.

Less preoccupation with your physical appearance. Many people are wary of using video because of self-image problems. When you broadcast using audio-only, you don’t have to worry about what you’re wearing, what you weigh, that pimple on your face, or anything else — you just have a conversation with your audience or your guess/co-host. It’s a lot more comfortable than staring down a camera lens!

Do not doubt the ability to differentiate yourself from the competition by positioning yourself as THE expert in your field. You don’t have to be a better salesperson than your competition — you just need to be a better positioned salesperson.  And podcasting is a quick and simply way to do just that!

The Hot Dog Stand Chronicles

Here’s a sample of an interview-style show recorded and posted via Spreaker.  It’s done by a traditional media seller in Columbus, Ohio by the name of Mike Rudd.  Mike has built a platform that showcases his marketing philosophy and expertise by writing a blog, a book, posting on social media, and now through his podcast on Spreaker — all efforts uniting to raise his profile as an authority in his field.

Is it working?
Well, he’s consistently the top performer not only in his company — but in his market. His next closest competitor doesn’t have a blog or a podcast. “Something” must be setting him apart, right?

Here’s one of Mike’s latest episodes — enjoy (and LEARN.)

 

spreaker-logo01About Spreaker.com

Spreaker gives you the chance to take part in a rich community of audio creators broadcasting thousands of shows, tracks, and playlists. Listen to rising talents, or upload your own creations to share easily with blogs, sites, and social networks.

Step up to the mic by using the professional and easy to use DJ console, allowing you to mix voice, music, and effects that you’ll find in the cloud. Go live and chat with listeners, or upload pre-recorded content at your discretion. Spreaker offers you a complete distribution platform.

Spreaker is a web and mobile application that brings together audio creators and their fans with its sophisticated broadcasting tools and functioning social network.

Spreaker sets the stage for artists and hosts, allowing them to broadcast their shows, tracks, and playlists to listeners all over the world. Users can access the DJ console via the site or its mobile apps, and can choose to upload pre-recorded material into the cloud or broadcast their content live, mixing their voice with tracks and sound effects as they go. The application also streamlines the distribution process, allowing for easy sharing across all the major social networks as well as providing attractive embeddable players onto any website.

Music nerds and audio fans can also turn to Spreaker to listen to the thousands of musicians, DJs, and show hosts that have come to the site, ready to be discovered. Keeping up to speed with their favorites is easy, as fans can follow users, shows, albums, and sets, and give their love via messages or chatting during broadcasts.

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Capture Attention with Sketch Videos

video-icon_greenThere is no arguing with the ever-increasing popularity and continuing consumer consumption of online video!  It seems like there are dozens of new apps and websites devoted to viewing, creating, and sharing video being released daily.

It’s no wonder — online videos are engaging, increase a prospect’s decision to buy, and (the good ones) get shared among users and can (the great ones) spread like wildfire.

Some stats to consider…

  • 52 percent of consumers say that watching product videos makes them more confident in online purchase decisions. (Invodo)
  • 92 percent of mobile video viewers share videos with others. (Invodo)
  • 89 million people in the United States are going to watch 1.2 billion online videos today (ComScore), and the number is expected to double by 2016. (Cisco)
  • Users sharing video on retail and brand sites chose Facebook 46 percent of the time, with email accounting for 40 percent and Twitter capturing 14 percent of shares. (Invodo)
  • 76 percent of marketers plan to add video to their sites, making it a higher priority than Facebook, Twitter and blog integration. (Social Media Examiner)

The top reasons businesses give for NOT having a video marketing strategy are time and money: they either don’t have the time to learn how to create an engaging marketing video or they don’t have a budget to hire someone to do it for them.

Today’s SalesToy turns those ‘reasons’ into lame excuses and lets businesses of any size (including individual sales professionals!) get an engaging custom video created with YOUR marketing message for less than $600.

Let Remerge do all the work

Remerge Media uses a very cool new technology to create a custom “sketch video.”  You give Remerge your important message bullet points and their media professionals (with decades of experience in broadcasting) will write the script, record a professional voice over, and animate the video for just $599. just like the one you see below, created for a statewide radio network in Ohio.

The video is yours to use — anyway you want!

Remerge will upload your finished sketch video to YouTube and supply you with a link, so that you can embed it on your website, post to your social media sites, play it from your mobile, link to it from your PowerPoint pitch, or send it in an email to your prospects — it’s yours to use anyway you choose!

Click this link for details or visit www.GetSketchVideos.com.

 

Look Cool While You’re Cold Calling

I’m not a fan of the traditional cold call.
I think calling up random companies on a list and asking for some generic “decision maker” who has never heard of you and who you haven’t pre-qualified as (a.) the person you should be talking to, and (b.) even having a need for whatever it is you’re pitching is a colossal waste of time given all the other ways you could qualify and approach a potential prospect.

However…

I know there are a lot of sales managers out there insisting their team make 100 cold calls week (or whatever number they’ve pulled out of thin air), and since you’re stuck doing them (because you haven’t found a way to trump them) you may as well have some fun while you’re smiling and dialing!

The Cell Phone Talk Dock

cell phone talk dockPerpetualKid.com has a super sharp Talk Dock handset & charging cradle with a nod to the impeccable styling of the Mad Men era. It’s a downright swanky addition to your sales workspace! Inspired by old rotary dial phones from days of yore, it will make you want to whip up an Old Fashioned and scroll through your Rolodex looking for clients to call.

Just connect your phone’s charging cable & stay fully charged while you chat, check your email, text, surf the web or catch up on your social networking in between making those cold call quotas. The handset/receiver features a one-touch answer button and can also detach to connect directly to your cell phone via the headphone jack.

Measures approximately 8.25 inches long x 7 inches wide x 5 inches tall. No power needed.
Compatible with iPhone 4/4S/5 and most smart phones models equipped with 3.5mm jack.

Get one here for just a little over $35 bucks.

Quick, Easy, Free Conference Calls

speek_logoI’ve been playing with Speek.com since its BETA launch and I’m pretty impressed with the direction it’s going.

When it first launched the features were minimal, powerful, and free.  There were several obvious features I felt were missing (like recording a call), but they assured me that more tools were on the way.  Speek recently launch a Pro level at $10 per month (which can be waived if you invite 3 friends) which now includes the recording feature as well as a couple other bells and whistles.  There are apps for several mobile devices, as well as plug-ins for multiple browsers (including my favored Chrome browser.)

It’s easy to use, and I gotta say it’s a little fun, too!

So, what IS Speek?

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From their Linkedin profile… Speek is changing the way professionals communicate – for good. Conference calls are supposed to be productive, right? We make sure you don’t waste any time getting into your call.

It’s as simple as this:
1. Send your Speek link to the members of your conference call.
2. They enter the phone number they want to use.
3. Their phone rings, and they’re in the call!

People can now concentrate on being productive, rather than remembering random numbers and PINs.

Want to give it a try an no cost?

Go to https://www.speek.com/refs/d91416cd68 and claim your own Speek Link today!
It’s easy, free, and you’ll never have to dial anything again!

Ace of Sales – Free eBook!

Ace Of Sales (www.aceofsales.com) hit the market a little over a year ago and has been blowing the minds of professional salespeople everywhere.  Ace Of Sales allows individuals and sales teams to send out stunning personalized and branded emails, email postcards, custom ezines, and “real” greeting cards, gift cards, and post cards sent via USPS.

aos-letterAce Of Sales imports addresses from Outlook, Gmail, Yahoo! and CSV files. You can customize the appearance of your messages using the Ace Of Sales Personalizer, and if even allows you to save multiple identities — perfect for sales teams or entrepreneurs with several different corporate brands.  You can send as many branded emails, ecards, and ezines as you want for the low annual membership. There are additional charges for the physical greeting cards and post cards cost (that part of the program is being completely revamped as of this post.)  An annual subscription to Ace Of Sales is only $199 (less than $17/month!)

So, how do you get a copy of my new ebook?
Just take a FREE 30-day test drive of Ace Of Sales to evaluate this extraordinary sales tool for yourself — no strings.  Visit www.AceOfSales.com and sign for the trial offer using my promo code IDEAGUY30 or just click here to use my affiliate link.

Once you have access to your account, simply send me a custom email or ecard from your new Ace Of Sales account and I’ll reply to your message with the PDF of my new ebook attached. Send your message to my exclusive email address for this limited time offer: ace@dontheideaguy.com.

If you end up loving Ace Of Sales as much as I do, your credit card will be charged at the end of the trial. If Ace Of Sales doesn’t live up to everything I’ve said and more, just cancel your membership before the end of your free test drive and keep the book with my compliments.

Click the banner below to visit the Ace Of Sales website and sign-up today.  Don’t forget to use my promo code IDEAGUY30 to get your first 30-days at no charge and qualify for the free ebook!

About the Free eBook…
My new ebook is titled “52 Ways You Can Use Jeffrey Gitomer’s Ace Of Sales to Flush Out New Business and Trump Your Competition.”  I’ve had such a blast using this incredible sales tool myself that I was inspired to brainstorm a collection of personal ideas on using the Ace Of Sales applications to get the best results and response for your customers.  Here’s how to get your copy of this creative and fun ebook chock full of marketing ideas and advice…

  1. Sign-up for your free trial of Ace Of Sales using the promo code IDEAGUY30
  2. Send a personalized email or ecard using your new Ace Of Sales account to me at: ace@dontheideaguy.com
  3. Receive my free ebook as an attachment when I respond to your message

I know you’re going to love this sales tool as much as I do — I look forward to trading awesome emails and innovative ideas with you using Ace Of Sales!

Already an Ace of Sales user and want the book anyway?
I’ve now made the ebook available to anyone who’s interested in increasing the engagement level of their email marketing efforts!

52 Ways You Can Use Jeffrey Gitomer’s Ace Of Sales to Flush Out New Business and Trump Your Competition

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